Label Insight - What is the Brand Version filter, & what do the codes mean?

Modified on Wed, 20 Sep, 2023 at 10:53 AM

The Brand Version column was added to help users better segment product images within Capture. The term Brand Version, is defined as a major brand transition in look or ownership, and not an artwork update.

The table below shows the filterable brand names and coding used to identify each version. As additional brand versions are added to the platform, the numerical digits after the hyphen ascend.


For example, for Food Club, brand version FC-00 is the black logo design. FC-01 is the green version logo.



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