Available for all product types
Optionally present (varies by Label Insight customer)
Label Insight uses a categorization hierarchy which allows for products to be evaluated based on the nature of those product groupings. Every product receives a set of four pieces which make up this hierarchy from most generic (Product Type) to most specific (Product Category).
Field | Description |
Aisle | This is a broad grouping of categories within a particular Product Type. These are called Aisles because they loosely reflect the organization of most US grocery stores. Within the Food Product Type there are 16 broad Aisles. |
Shelf | Shelves make up smaller groups of categories within a particular Aisle. Within the Food Product Type there are over 125 Shelves. Each Shelf can only be associated with one distinct Aisle and Product Type. Each Shelf contains one or more Product Categories. |
Category | Product Category is the most detailed grouping of products. To date, Label Insight has over 2,600 distinct product categories across all Product Types. A product category can only be associated with one distinct Shelf, Aisle and Product Type. |
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