Retailer Diet Programs
Indicates whether the product meets the criteria for the most popular diets programs (weight watchers, atkins, south beach, etc.) using only on package data for attribution.
Characteristic | Value | Description |
Atkins Diet | Atkins Diet | Includes any product with an Atkins Diet claim on the label. This includes products that provide an explanation of what this diet entails. The Atkins Diet is known to be a low carbohydrate weight loss diet that limits the consumption of carbohydrates (sugar) in order to burn fat and, therefore, lose weight. |
South Beach Diet | South Beach Diet | Includes all products that contain a South Beach Diet claim. The South Beach Diet is a low carbohydrate, high protein and healthy fat diet. It is intended to be a weight loss diet. |
Weight Watchers | Weight Watchers | Includes all products making a statement or having a certification related to Weight Watchers. |
Whole 30 | Whole 30 | The official Whole30 Approved label is designed to let you know a product is 100% compliant with the rules of the Whole30 program. |
Retailer Health Conscious Diets
Indicates whether the product meets the criteria for the most popular health conscious diets (low fat, low cholesterol, heart healthy, etc.) using only on package data for attribution.
AHA - Heart Healthy Diet | AHA - Heart Healthy | The American Heart Association Certified attribute includes all products that have published the symbol by Heart-Check Food Certification Program on their packaging. |
High Fiber Diet | Excellent Source of Fiber | The Excellent Fiber Claim includes all products making a claim of being an excellent source of fiber per serving. |
High Fiber Diet | Good Source of Fiber | The Good Fiber Claim includes all products making a claim of being a good source of fiber per serving. |
Low Cholesterol Diet | Cholesterol Free | The Cholesterol Free Claim includes all products making a claim related to being free of cholesterol per FDA regulation. |
Low Cholesterol Diet | Low Cholesterol | The Low Cholesterol Claim attribute includes all products making a claim of being low cholesterol per serving as per definition listed by FDA for Nutrient Content Claims. |
Low Fat Diet | Fat Free | The Fat Free Claim includes all products making a claim related to being free of fat per FDA regulation. |
Low Fat Diet | Low Fat | The Low Fat Claim includes all products making a claim of Low Fat on their package. |
Low Glycemic Diet | Low Glycemic | The Low Glycemic Claim includes all products that are making a claim of low glycemic on their package. |
Low Sugar Diet | Low Sugar | The Low Sugar claim attribute includes all products that are making a claim of being low in sugar on their package. |
Low Sugar Diet | Sugar Free | The Sugar Free Claim attribute includes all products making a claim of being sugar free on their package. |
Retailer Lifestyle Diets
Indicates whether the product meets the criteria for the most popular diets considered lifestyle choices (vegan, vegetarian, kosher, etc.) using only on package data for attribution.
Ketogenic | Ketogenic | The Ketogenic Diet Certs attribute includes products that have certifications around being ketogenic diet certified, approved or friendly from leading third party certifiers. |
Kosher Diet | Kosher | The Kosher All attribute includes all products claiming to be Kosher, or products carries a Kosher certification. |
Low FODMAP Diet | Low FODMAP Diet | The Low FODMAP Diet attribute includes any product that identifies itself as being low FODMAP through on-package low FODMAP claims or certifications. |
Paleo | Paleo | The Paleo Certified Combination attributes includes products positioning themselves as paleo friendly, either via a marketing claim or a third party certification. |
Plant Based | Plant Based | The Plant Based claim attribute includes all products that are making a claim of being plant based or botanical based on their package. |
Plant Based | Plant Protein | The Source of Plant Protein Claim attribute includes products that make a claim on package stating the product is sourced from a specific plant protein. |
Vegan | Vegan | Includes all products that have either a Vegan claim or certification on the label. |
Vegetarian | Vegetarian | Includes all products that have either a Vegetarian claim or certification on the label. |
Whole Grain | Whole Grain | The Whole Grain Certified Claim combination attribute includes products claiming to have whole grain either via a marketing claim or a third party certification. |
Whole Grain | Whole Grain First Ingredient | The Whole Grain 1st Ingredient Claim attribute includes all products making a claim that whole grain is the first ingredient within the ingredient declaration. |
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